We provide Programmatic Advertising, Web Design & Development, SEO, SEM, Sponsored Articles and all digital strategies and solutions.
1. SITE RETARGETING
Roughly 98% of consumers will leave a site without converting. Here is your chance to re-engage them with a completely new level of performance and insight.
Site Retargeting targets users who have already visited your site while they are visiting other sites across the web. Site retargeting is a highly effective method of converting site visitors into purchasers.
Marketing Choice brings the advantages of element level marketing to site retargeting. While most retargeting companies still operate at the group segment level, Marketing Choice enables bidding, reporting, and optimizing down to the smallest data elements, such as products, categories, or pages viewed.
2. SEARCH RETARGETING
Reach more searchers, more often, and more effectively with Marketing Choice’s industry leading keyword-level search retargeting. Marketing Choice’s keyword-level search retargeting enables advertisers to combine the effectiveness of search with the reach and brand impact of display. Intent data captured while a user is searching is generally the most effective targeting data available. Using search retargeting, advertisers are able to target prospects with display ads based on the searches they perform across the web.
3. CONTEXTUAL TARGETING
Engage new customers by showing them ads that resonate with the content they are already consuming. Contextual targeting looks at the category or keywords of the current page a consumer is viewing and then serves them ads that are highly relevant to that content. So, viewers only see ads they’re interested in, and you only serve valuable impressions to the right viewers.
1. Landing page URL (your website or wherever you want the ads link to). 2. Start and the end date of your campaign (it must match the number of months that was selected). 3. Your campaign goal and target audience. 4. At least 5 keywords for the search and contextual tactics. 5. Specific GEO targeting requests (you can select specific country, province, city, or even postal codes).
